A polarized light platform is a capital purchase that has to earn its equipment payment. Here is the honest arithmetic — how the session side of a cash-pay wellness service works, what it takes to cover the payment, and the costs this page deliberately does not pretend to model.
A ZPL service line is not billed to insurance. It is a cash-pay wellness service, which means you set the price and the patient decides — and the economics come down to three numbers you control: what you charge per session, how many patients start a series, and how many of them finish it.
A note on what we are and are not saying. ZogniQ™ ZPL is offered within a general wellness framework. Nothing on this page describes it as a treatment for dry eye disease, meibomian gland dysfunction, or any other medical condition, and the economics below are a pricing exercise rather than a clinical claim. Session pricing is set by your practice and should reflect your market.
Set the three inputs to whatever is realistic for your practice. The result is session revenue less the equipment payment — it is not profit, and the section below the calculator lists exactly what it leaves out. Ask us for current pricing and financing terms and we will replace the payment slider with a real quote.
Want current pricing, financing terms, and these numbers built around your patient volume?
Illustrative example only, using assumptions you set. Session revenue assumes every patient who starts a series completes it, which real practices should not assume. Carolina Optics does not guarantee revenue, patient demand, or any clinical or financial outcome.
The figure the calculator produces is session revenue minus the equipment payment. That is a useful starting point and a poor stopping point. Before a ZPL line is a real business case for your practice, subtract the following:
Sessions are delegable, but someone is running them and someone is scheduling them. Cost that chair time honestly.
Cash-pay services do not fill themselves from the existing schedule alone. Most practices need internal promotion at minimum.
Card processing on cash-pay revenue is real money at volume, and the revenue is taxable.
A session occupies space. If that space was doing something else profitable, the comparison is against that, not against zero.
Month one is not month twelve. Build the first two quarters at a fraction of steady-state volume.
The calculator assumes everyone finishes. Discount for the patients who will not, then plan the workflow that improves it.
The per-session number is the simplest way to model the economics, but it is rarely the best way to sell them. These are the structures we see working.
Priced as one commitment rather than a decision repeated four times. Strongest for a launch campaign, and it front-loads the completion problem into a single conversation instead of spreading it across a month.
Periodic sessions on a subscription. Lower headline revenue per patient, much better retention and far more predictable month-to-month, which is what you want sitting against a fixed equipment payment.
Offered alongside a visit or an existing self-care program rather than sold as its own appointment. Lowest friction to start, and the usual way practices test demand before committing to a full program launch.
We help you set session pricing against your market, choose a package or membership structure, and build the patient conversation around the imaging record.
Current pricing, term options, and a real monthly payment figure to replace the slider — so the business case is built on your quote, not an example.
On-site installation and hands-on training on wavelength selection, positioning, dosimetry documentation, and the imaging workflow.
Local support across VA, NC, and SC. You reach our team directly, not a national call center.
We will bring the ZogniQ ZPL to your practice, and we will bring the pricing and financing detail with it.
All figures on this page are illustrative examples generated from assumptions the reader selects. They are not a forecast, a quotation, or a representation of revenue, patient demand, or profitability, and Carolina Optics guarantees none of these. ZogniQ™ and ZPL are trademarks of Zognition, LLC. ZogniQ™ ZPL is a non-invasive polarized light platform offered within a general wellness framework. It is not FDA-cleared or FDA-approved for the diagnosis or treatment of dry eye disease, meibomian gland dysfunction, or any other medical condition, and nothing on this page is intended as such a claim. Consult your own financial and legal advisors before making a capital purchase.